Phase 2!


We’ve officially hit the halfway point of our journey, which is exciting and scary and unbelievable all at the same time.

The last 10 weeks were all about finding a real need and transforming need to product. The next 10 weeks are all about bringing our product to real people.Kylie and I are in the thick of lots of things:

  • Making manufacturing layouts
  • Reaching out to swarms of bookbinders and arrestox suppliers and acrylic suppliers
  • Starting a social media presence
  • Working out our messaging and framing
  • Building a graphic design language
  • Etc

Ahh so much going on. Everything’s getting really real. 10 weeks, here we go!

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Phase 2!

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